Washington, D.C. -- The
American tradition of barnraising grew out of tight knit communities
where neighbors knew each other's needs. Everyone pitched in to
leverage their skills, tools, and expertise for the support of
a neighbor. While many Americans still feel an urge to lend a hand,
they often do not know where to begin.
In 1990, the Points of Light Foundation was formed to reconnect
communities through volunteer events and recognize people who
provide community
service. They have become a national resource for other non-profit
and service organizations as well as potential volunteers. In June
2002, the Foundation will launch the Unity in the Spirit of America
(USA) initiative to enable organizations and individuals to commemorate
the lives of those lost on September 11, 2001 with volunteer activities.
Memorialized through Service
The tragic events of September 11, 2001, have had two major impacts
on charitable organizations around the country. Many non-profit organizations
have experienced a decline in funding as people and organizations
moved their support to charities related to the rescue efforts and
support for victims' families. Second, many people feel a more urgent
need to volunteer and connect with their communities.
In January, Senator Debbie Stabenow (D-MI) worked with the Points
of Light Foundation to draft the Unity in the Spirit of America (USA)
Act, signed into law by President George W. Bush on January 10, 2002.
The USA initiative encourages national and local organizations to
commemorate the lives of those lost by holding their events in the
name of victims.
The Points of Light Foundation serves as the central organizer
for the initiative. They have developed a searchable database
of biographical
information to help organizations find victims who would have supported
their cause. The Foundation will screen activities for appropriateness
and register them on the site to promote opportunities to potential
volunteers. In addition, they will encourage their constituents to
participate and promote the USA initiative nationally.
Connecting Points of Light
The original focus of the Foundation was to identify people who
were "points
of light" and recognize their work in order to "engage
more people more effectively in volunteer service to help solve serious
social problems." As the organization has developed, three strategic
areas have evolved: advocacy and public awareness, including the
recognition program, communications, alliances, and other functions;
infrastructure development and delivery systems in partnership with
the Volunteer Center National Network; and knowledge leadership and
model programs to build capacity in volunteer organizations and promote
successes through model programs and national partnerships.
"Research conducted in 1996 found that Americans felt disconnected
from resources and the community at large," said Bandana Shrestha,
Manager of Partnership Initiatives. "When people feel alienated
from each other and marginalized from the mainstream, they don't
have positive opportunities to serve in their community. Disconnection
is also a reality for organizations."
In response, the Points of Light Foundation created Connect America,
a national movement to bridge difference and create connection
through volunteerism and community service. Connect America's 109
national
partners include nonprofits, businesses, civic associations, fraternal
organizations, communities of faith, government agencies and news
media. NetDay joined the partnership to help leverage knowledge,
resources and volunteers to address social and community problems.
Volunteer Profiles Changing
Through its programs and initiatives, the Points of Light Foundation
helps its constituents ddress the changing nature of volunteers
and volunteer needs. As families require two salaries and women
leave
home for the workplace, they are no longer available during the
day to support schools, hospitals, or other traditional volunteer
activities.
The Points of Light Foundation encourages organizations to consider
family volunteering opportunities, youth outreach and episodic
service--a one-day event or bounded time commitment.
"The dynamics of leisure time have changed," said Chris
Krinock, Director of National Partnerships. "Volunteering
has changed. We promote corporate volunteer programs, because many
companies will
give time off for employees to volunteer and have the capacity
to make a difference in the community."
Shrinking Budgets for Volunteer Activities
Perhaps the greatest challenge for most non-profit organizations
today is the funding squeeze. Both government, foundation, and
philanthropy budgets have been cut and many resources diverted.
However, even
volunteer organizations need resources to mobilize and organize
those donated human services.
"Partnerships require investment to yield a good crop," said
Shrestha. "To maximize effectiveness, volunteers need
to be managed, recognized, and trained. These are all things
that cost
money."
New Modes of Communication
Through a partnership with the Volunteer Center National Network,
the foundation serves as a national facilitator, a single Internet
address where volunteers can search for opportunities by zip
code or city. They then contact their local Volunteer Center
for more
details.
In addition to traditional communications and training tools,
email, conference calls and collaborative web tools help the
D.C.-based
organization build capacity among members. The web site showcases
best practices, offers news of upcoming events and connects
diverse organizations throughout the country.
Civil Participation and Citizenship
Although the Foundation has begun outreach to other countries,
they recognize that community service and volunteering is a
very American
concept. Keeping that spirit of support alive is essential
to maintaining the culture of the country.
"The Points of Light Foundation hopes to be a facilitator,
convener and a knowledge leader to support the volunteer sector
in America," said
Shrestha. "At the heart of democracy is civic participation.
Without people being engaged in their communities, democracy
can't happen."
Organization formed: 1990
URL: www.pointsoflight.org
Mission: To engage more people more effectively in volunteer
service to help solve serious social problems.
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